Customised branding: An innovative marking solution for injection systems has been provided to Sweden's SHL Medical by Germany's Schreiner MediPharm.
German supplier of medical device labelling technology Schreiner MediPharm has equipped pen injectors and autoinjectors made by SHL Medical with multi-functional labels. The press release begins as follows.
Pen injectors and autoinjectors from Sweden's SHL [Scandinavian Healthcare Limited] Medical improve patients’ personal flexibility. The product design plays an important role in these developments. On the one hand, it increases ease of use and, on the other hand, an attractive design lowers the hurdle for patients to use the injection systems in public. The specialty labels by Schreiner MediPharm address exactly these needs. They provide SHL’s autoinjectors with a unique look and additionally integrated functionalities that enhance convenience and safety.
For SHL Medical’s trademarked DAI and Molly devices, Schreiner MediPharm developed customised sample labels for demonstration of the autoinjectors to pharmaceutical manufacturers. “The development and manufacturing of autoinjectors up to serial production is a complex process. The multi-functional marking solution by Schreiner MediPharm underscores our aim to continually innovate at all levels and provide the best solutions for our partners,” says David Markham, Project Manager from SHL. The Swedish specialist for drug delivery devices offers its customers integrated solutions across the entire process chain from design and development through the manufacturing process including final assembly, labeling and packaging.
“The specialty labels make customised branding possible and thus emphasise the manufacturers’ brand presentation. Thanks to integrated features the label adds further value,” explains Michael Crumbiegel, Product Manager from Schreiner MediPharm.
Additional features of the label system are as follows.
The anti-slip varnish improves grip and avoids slipping during the injection. A detachable label part is integrated for documentation of the medication. For brand protection, the label is equipped with a hologram. Furthermore, the printed QR code allows the end user to directly access the manufacturer’s website to receive further information such as a demonstration video for the correct use of the autoinjector.